Building Awareness through Targeted Direct Mail

Neighborhood Mail, i.e., Unaddressed Admail, is one of Canada Post’s targeted direct mail products. It consists of printed and non-printed matter, such as product samples, which are not addressed to a specific delivery address. Neighborhood mail can help build traffic to a business, develop relationships with groups of customers or advertise a special offer. You determine the postal code or letter carrier walk you would like to target, which can then be further defined to houses, apartments, businesses or farms. Delivery standards are three to nine across Canada.

For Magazines, Newsletters and Newspapers

Publications Mail is one classification of Canadian Mail. It is specific to periodical mailings such as magazines, newsletters and newspapers with editorial content produced for the purpose of disseminating news and information to the public or subscribers. If a mail piece qualifies for the Periodicals Mail class in the USA, it qualifies as Publications Mail in Canada. The delivery standard for Publications Mail is between four and nine days in home.

• Periodical must be produced at least twice a year.
• Publication must be addressed to a subscriber or non-subscriber.
• Addressing requirements include a valid postal code, properly formatted for postal standards.
• Piece must weigh a maximum of three pounds.
• Publication must be produced with less than 70 percent space devoted to advertising in more than 50 percent of the issues in any 12-month period.
• The minimum mail quantity is 50 copies. (To qualify for Special Handling presort savings, a minimum of 1,000 copies is required.)
• Periodical must contain a Canada Post Publications Mail agreement number and Canadian return address.

International Delivery Solutions, as an experienced international courier and mail consolidator, can expedite delivery by setting up your Publications Mail according to Canada Post standards, with proper mail sortation and containerization on pallets. Your mailing list can be sorted for Special Handling presort savings and address accuracy verification, which ensures your mail will qualify for the most efficient mail delivery and the maximum postage discounts. IDS takes the headaches out of mail entry processes, by opening postal permits, preparing mail statements, and handling redirected, returned magazine undeliverable addresses.

Time Critical, Reliable Package Delivery Service

Canadian consumers want to buy from the USA, but they want to know what the final charges are going to be for shipping, duties and taxes. IDS can bridge any gaps in the process by consolidating and pre-clearing shipments.

Canada Post offers a Parcel Mail program for packages of printed material or merchandise that is reliable and accepted countrywide by any address including post office boxes. Large volume package mailers can take advantage of drop shipping for local rates and delivery times.

The primary Parcel Mail program is Expedited Parcel, a fast, reliable, cost-effective service for the delivery of packages within Canada. Packages are bar coded and traceable, (Tracking is available on the Internet). Coverage against loss or damage of $100 is included. Expedited Parcel service delivers the next business day in Ontario and Quebec, one to three business days regionally, and two to seven business days nationally between major Canadian centers.

Increasing Address Quality and Efficiency

Prior to addressing your mail, International Delivery Solutions utilizes a serp qualified software program called Smartaddresser. This software ensures that mail contains all components of a deliverable address. Smartaddresser validates and corrects address lists and generates the Statement of Address accuracy required by Canada Post. This is the most reliable way to get mail delivered at the best possible postage rates.

Smartaddresser matches the address components of all records against the current Canada Post database. It then determines if any changes are required and implements those changes in compliance with Canada Post regulations.

The software presorts correct addresses in accordance with Canadian Postal Standards as well as performing various addressed Personalized Mail and publication sorts. It also creates address, bundle and bag/container labels.

Mailing lists are sorted for Canada Post letter carrier routes, for the lowest possible postage costs. Delivery is enhanced for lettermail, advertising and publications mail when mail preparation is of the highest quality. List services include:

• Address Accuracy
• Postal Code Correction
• Address Correction
• Merge Purge
• Postal Presort
• Canadian National Change of Address (NCOA)

• Inkjet Addressing
• Postal Indicia Applications via Inkjet or Label